Effective Date: May 26, 2022

Children's Privacy Notice

Introduction

Hello,
We are Crayola LLC and we are the makers of the Crayola Create and Play and Crayola Scribble Scrubbie Pets (Crayola Washimals in the UK and EU) and Crayola Color Camera apps. Keeping your information private is very important to us and we would like to tell you how we do this.

What Information do we collect and why?

To play our apps we do not collect any personal data from you. Personal data is information about you and can include things like your full name, address, email or phone number.

We do collect some information to help us run the app such as the country you live in, how much time you spend in our game and the mobile devices you use and similar. But this information does not identify you, this means that we do not know who you are.

Who do we work with?

Crayola LLC needs a little help from other companies to run our app but they do not share any of this information with anyone else. You can find out more information here (link to service providers below), you might need a parent or guardian to help you understand this.

Your Rights

It is important for you to know that you have certain rights over your data:

  1. Right of Access - You have the right to know what information a company has about you and how it is used
  2. Right to Rectification - This means that you can ask for your data to be updated if something is incorrect
  3. Right of Deletion - You can ask a company to delete any information they may have about you
  4. Right to request the restriction of processing concerning you - You can decide how your personal information to be used.
  5. Right to data portability - You can ask for your personal information to be sent to another service provider.
  6. Right to object to processing - You can ask a company to stop using your information at any time

For more information or if you would like to action one of these rights you or your parent can contact us at support@crayola.com

Contact Us

If you have any questions about this policy or you need help with any of our apps, you or your parent can contact us here.

Privacy Policy

Last updated - February 23, 2022

Privacy and digital safety are top priorities for Crayola. Crayola LLC is providing this privacy statement to explain how we collect, use, and disclose personal information in clear, easy-to-understand language. This privacy statement applies to the following Crayola apps: Crayola Create and Play and Crayola Scribble Scrubbie Pets (Crayola Washimals in the UK and EU) and Crayola Color Camera. This Privacy Policy may be updated at any time as new features are added or as the law changes. Review this policy often. If we make a material change to this policy we will inform you before we make the change. We also encourage you to review the terms and conditions of use.

Table of Contents

  1. Personal Information
  2. Service Providers
  3. Kids Privacy Assured by PRIVO: COPPA Safe Harbor Certification & GDPRkids™
  4. App Stores
  5. Links to Third Party Sites, Services, and Content
  6. Security
  7. A Note to California residents
  8. A Note to EU and UK Citizens
  9. Contact Us

Personal Information

Crayola’s apps do not actively collect or transmit any personal information ("PI"). This includes all user generated content ("UGC") such as drawings, photos, coloring pages, and pet designs which are only stored locally on your device and are not transmitted.

Other information we collect

Our apps may collect and transmit anonymous information regarding usage patterns of the app to help Crayola improve its apps and understand usage patterns. We collect the following anonymous technical data through our analytics provider: App Store, App Version, Device Brand, Device Category, Device Model, First Time Open, Language, New and OS Version. We also collect location information at a country level. For more information, please see the service providers section below.

Kids Privacy Assured by PRIVO: COPPA Safe Harbor Certification & GDPRkids™

Crayola, LLC is a member of the PRIVO Kids Privacy Assured Program(“the Program”) for COPPA Safe Harbor Certification and GDPRkids™. PRIVO is an independent, third-party organization committed to safeguarding children's personal information collected online.

COPPA Safe Harbor Certification

COPPA Safe Harbor Certification by PRIVO

The Program certification applies to the digital properties listed on the validation page that is viewable by clicking on the PRIVO COPPA certification Seal. The certification Seal posted on this page indicates Crayola, LLC has established COPPA compliant privacy practices and has agreed to submit to PRIVO’s oversight and consumer dispute resolution process. If you have questions or concerns about our privacy practices, please contact us at 1-800-CRAYOLA  or email us at support@crayola.com. If you have further concerns after you have contacted us, you can contact PRIVO directly at privacy@privo.com.

GDPRkids™ Privacy Assured

GDPR kids Privacy Assured Program by PRIVO

The Program applies to the digital properties listed on the validation page that is viewable by clicking on the PRIVO GDPRkids™ Verified Shield. The PRIVO GDPRkids™ Privacy Assured Program supports child directed services known as Information Society Services under the General Data Protection Regulation (GDPR), to comply with the requirements of this legislation. It impacts any child directed service in an EU Member State and any service globally that collects and or processes the personal data of children and minors. There is no safe harbor for the GDPR to date, but to ensure this company's services meet the program requirements, we conduct regular monitoring and consulting.

Service Providers

In order to deliver the best app experience possible, Crayola uses the following service providers in our apps:.

Google Firebase is used in Scrubbie Pets to store anonymous usage data for the explicit purpose of helping Crayola improve the app experience. No personal data or PII is collected. All sharing options within Google Firebase are turned off. An example of this anonymous data is the number of times each activity has been played, which helps Crayola understand what type of content is most popular. Google Firebase also collects anonymous technical data including device type, app version, country and language settings. For more information about Firebase, please view the Google privacy policy: https://policies.google.com/privacy?hl=en-US

We work with Zendesk for customer service. Our customer service portal is available for parents/adults only. For more information on Zendesk please see the Zendesk privacy here: https://www.zendesk.com/company/customers-partners/privacy-policy/

Crayola Create and Play is operated by Red GamesCo on behalf of Crayola. The app does not actively collect personal information from children. Red Games Co collects technical data including an IP address, equipment, browsing actions, country code, user agent, App version and Operating System, as well as statistics. Red Games works with the following service providers in relation to the Create and Play app:

We use Unity IAP to implement in-app purchases. Analytics and data sharing are deactivated as soon as the app launches and no data is sent to Unity Analytics. For more information, please see the Unity privacy policy: https://unity3d.com/legal/privacy-policy

iCloud Key-Value storage is a safe and secure cloud-based service provided by Apple that allows an app to save data to a user’s private iCloud Account storage and access that data from multiple devices that may be logged into the same iCloud account. Neither Crayola nor Apple has access to this information. Players can delete their User Data stored in iCloud via the settings menu. For more information, please visit Apple’s privacy center: https://www.apple.com/ca/legal/privacy/

We use Singular to track install data. Singular does not receive any personal information about our users in order to perform this service. For more information, please review Singular’s privacy policy: https://www.singular.net/privacy-policy

Parents can contact us regarding their child’s use of the app here:

Consumer Affairs
Crayola LLC
1100 Church Lane
P.O. Box 431
Easton, PA 18044.

You may also email us here or call us at 1-800-CRAYOLA.

App Stores

When you download or purchase an App, or make an in-App purchase, you may do so through a third party application online store such as the Apple App Store or Google Play. You may be required to register with the app store and be logged on before you can download or purchase an app or make in-app purchase of another product using the app. When downloading an app, or using an app with on-line features through your platform, the app provider will typically also collect certain device and app-related information. Crayola does not control the requirements or policies of app stores; you should review the Privacy Policy and terms of use of the mobile app stores before downloading or using any app, and check your device settings for control options.

The parent's section of these apps may contain links to other websites, online services, and content that are operated and maintained by third parties and that are not under the control of or maintained by us. Such links do not constitute an endorsement by Crayola of those other websites, the content displayed therein, or the persons or entities associated therewith. This Privacy Policy does not apply to your interactions with those third parties, even if you find a link to them on the Crayola website. We encourage you to read the Privacy Policy of the third-party website provider to see how your personal information will be treated on its site.

Security

Crayola uses generally accepted security measures and safeguards in an attempt to keep the data it collects secure and requires that the service providers it works with agree to do the same. Please be aware though that, despite our best efforts, no security measures are perfect or impenetrable.

A Note to California Residents

The California Consumer Privacy Act of 2018 (CCPA) provides California residents with specific rights regarding their Personal Information.

You have the right to request access to your Personal Information that Crayola collects, uses, sells, or discloses to third parties,

You have right to request the deletion of your Personal Information that Crayola collects about you and you have the right to opt-out of selling of your Personal Information to the third parties.

A Note to EU and UK Citizens

Crayola complies with the rights given to EU and UK Citizens under the General Data Protection Regulation (GDPR). These rights are as follows:

  • Correcting your Information - the right to have your personal information updated to ensure it is up-to-date and accurate.
  • Withdrawing Consent - the right to withdraw your consent to any processing that is currently being done under your consent, e.g. marketing.
  • Obtaining a copy of your Information - the right to receive a copy of the personal information we hold about you.
  • Deleting your information - right to request that we delete personal information in certain circumstances.
  • Data Portability - the right to have us transfer to another controller the personal information that you have provided us with.
  • Restricting Processing - the right to request a restriction on the processing of your data in some limited circumstances.
  • Right to object to processing - right to request that we stop processing your data for marketing purposes and in other limited circumstances such as asking us not to process your data by wholly automated means or not to analyse your information for targeted content etc. (also known as profiling).

For more information on how to action these rights please contact us at: support@crayola.com

To action these rights in relation to Crayola Create and Play, please contact Red Games at: support@createandplay.zendesk.com.

If you have a concern about our handling of personal information, please get in contact with us first so we can try to resolve your query. If however you feel we have not dealt with your concern and that we are failing to meet our legal obligations, you can report this to your local data protection regulator.

Contact us

Please feel free to contact us if at any time you have questions or concerns about our Privacy Policy, or if you are a parent and you have questions about your child's use of the apps.

Consumer Affairs
Crayola LLC
1100 Church Lane
P.O. Box 431
Easton, PA 18044.

You may also email us at here or call us at 1-800-CRAYOLA.